Strategic goals

In 2024, the Management Board of FFiL Śnieżka SA implemented the strategic goals set out in the ESPI report (2/2024), focusing on both financial and non-financial aspects. During the year, the goals planned to be achieved by 2028 remained unchanged. These are:

1.1 bln PLN

We aim to achieve consolidated net revenue of

20 %

planned higher market share in our key countries, i.e. Poland, Hungary and Ukraine

Financial goals:

Consolidated net revenue of PLN 1.1 billion,
EBITDA margin of 18%.

Non-financial goals:

Market share in key countries for the Group (i.e. Poland, Hungary and Ukraine) of at least 20%,
Recognition of key brands in the Group, i.e. Śnieżka, Magnat, Poli-Farbe, Vidaron, so that they are among the first three brands indicated by consumers in recognition studies conducted on key markets for the Śnieżka Group,
Complying with ESG standards monitored by the renowned company EcoVadis,
Positive result in the survey of the Group employees using the eNPS method.

The Śnieżka Group notes that in 2024, legal, tax and administrative regulations in key operating markets remained stable, without significantly affecting the implementation of strategic goals.

Non-financial data for FFIL Śnieżka SA

Key development directions